Zero Lift,
High Impact

In-Conversation Ads places premium advertisers where they want to be, serving high visibility, curated ad placements next to your most engaged users.
Results to be excited about.In-Conversation Ads is a new revenue channel that doesn’t impact engagement.
2x
Increase in CPMs seen by partners.
70%
Viewability on average between desktop and mobile.
6%
More attention paid, compared to benchmarks.

Doesn’t Effect EngagementDon’t disrupt the conversation—join it. In-Conversation Ads is formatted to fit the conversations that hundreds of millions read and engage with each month.

Seamlessly Lazy LoadsGenerate revenue, not load time. Lazy loading by default, In-Conversation Ads have minimal page impact and improved viewability.

Inventory Advertisers LoveAdvertisers want their ads to be seen by a tuned-in audience, relevant to their brand. In-Conversation Ads delivers high-viewability placements where your community is most engaged.
In-Conversation Ad FormatsWhether custom or display, In-Conversation Ads seamlessly joins alongside users’ comments, reaching the most engaged communities on the open internet.

Let’s have a conversation.

Right now OpenWeb has a limited number of partners we can work with in order to provide the highest quality service to each and every one. Let us know you’re interested and stay informed about how OpenWeb is empowering publishers and advertisers to change online conversations for good.
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