On this episode of The Community Exchange Podcast, we welcome Andrew Q Kraft, the former President and COO of The Arena Group, currently on a listening tour working to diagnose the media industry’s needs, connect key players, and help chart the future of the industry.

In their discussion, MSG and Andrew cover:

— Diagnosing media’s needs by listening to over 200 media professionals,
— Gen AI’s role in editorial and content creation,
— The definition of curation in media and publishing,
— His journey to where he is today,

And more.

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Guest

Andrew Q Kraft
Andrew Q KraftExecutive-at-Large on a Listening Tour

Andrew Q. Kraft is a husband, father, stepfather, experienced ad tech executive, MIT dropout, avid BBQer, newsletter writer, and competitive curler (yes, the game with stones on ice). Andrew is currently conducting a Listening Tour of the industry, as well as consulting and advising companies throughout adtech and publishing. He speaks on issues around identity, privacy, industry evolution, and what all of those mean to the publishing and broadcasting side of the business. Most recently, he served as President & Chief Operating Officer at The Arena Group. Prior to that, he served on the executive team at AppNexus in a variety of roles ranging from head of business and corporate development to the creation of AppNexus' publisher-direct business to launching their ad sales team to his role as interim Chief Financial Officer. Previously, he led the publisher-facing business at Collective after spending several years growing the IAB as head of revenue and member services. Andrew studied Physics and Theater at the Massachusetts Institute of Technology and lives with his family in New Jersey.

Host

Matthew Scott Goldstein (MSG)
Matthew Scott Goldstein (MSG)Independent Analyst / Advisor / Consultant

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